Web strategy & planning


Web strategy & planning


Strategic thinking will help you on your way to achieving your goals.

An end-to-end service for companies and organisations that take digital communication seriously and recognise the value of rich content, customer journey and continual improvement.

research

UNDERSTANDING YOU AND YOUR AUDIENCE

Researching your target audience, industry trends and competitors helps us visualise your goals and outline the project’s basic needs.

requirements

FUNDAMENTALS OF THE SITE’S FUNCTIONALITY

Understanding website’s basic and advanced functions is vital to the project’s success. We look to understand your users’ current issues and solve them by designing digital solutions.

architecture

PLATFORMS/SOFTWARE/PLUGINS/INTEGRATIONS

Fully integrating your business needs into your website’s functionality isn’t always an easy task. We investigate current options and design bespoke solutions if required.

sitemap

PAGE HIERARCHY

Creating a list of required pages and categories will allow us to create a map of your site. User-friendly navigation can be designed based on this guide.

webNav
THREE-CLICK RULE

Our aim is to design the structure of your navigation (top level, category, subcategory, etc.) so that your users are never more than three clicks away from achieving their goal, this way everyone is happy.

DETAILED OUTLINE OF DEVELOPMENT & COSTS

We will provide detailed documentation of what’s works are required to complete the project, raising the main points of functionality, integrations, time and cost.

RESEARCH

UNDERSTANDING YOU AND YOUR AUDIENCE

Researching your target audience, industry trends and competitors helps us visualise your goals and outline the project’s basic needs.

REQUIREMENTS

FUNDAMENTALS OF THE SITE’S FUNCTIONALITY

Understanding website’s basic and advanced functions is vital to the project’s success. We look to understand your users’ current issues and solve them by designing digital solutions.

ARCHITECTURE

PLATFORMS/SOFTWARE/PLUGINS/INTEGRATIONS

Fully integrating your business needs into your website’s functionality isn’t always an easy task. We investigate current options and design bespoke solutions if required.

SITEMAP

PAGE HIERARCHY

Creating a list of required pages and categories will allow us to create a map of your site. User-friendly navigation can be designed based on this guide.

NAVIGATION

THREE-CLICK RULE

Our aim is to design the structure of your navigation (top level, category, subcategory, etc.) so that your users are never more than three clicks away from achieving their goal, this way everyone is happy.

SCOPE & SPEC

DETAILED OUTLINE OF DEVELOPMENT & COSTS

We will provide detailed documentation of what’s works are required to complete the project, raising the main points of functionality, integrations, time and cost.

Planning is the most important stage of any project.
Contact us now to see what we can do for youContact us
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